Vegan Social App
Logo Design, UI Design
My role
Logo designer
UI designer
Duration
4 months
Tool
Figma
Adobe Illustrator
Microsoft Office
Type
Personal project
Project Introduction
Start Design
Vegan Social App is my own original design project, aiming to create a social platform for vegetarian lovers, so that they can find like-minded partners and continue to adhere to a vegetarian life. During this exciting design process, I faced a series of challenges, the biggest of which was finding competitors. However, through innovative thinking and decisive decision-making, I managed to overcome these difficulties and gained valuable gains from them.
At the beginning of the project, I found that there was a lack of social-centric vegan software on the market. Although there are many excellent vegan apps, they mainly focus on recipes, restaurant recommendations, and nutritional information, and lack a platform that is really dedicated to allowing vegan lovers to communicate and interact. This made me realize that in order to successfully create a Vegan Social App, I needed to go a lot further in terms of uniqueness and appeal.
To overcome the challenge of finding competitors, I conducted extensive market research and competitive analysis. I did a deep dive into existing vegan apps to understand their strengths and weaknesses. By analyzing user feedback and comments, I gained insight into users' desire for social interaction. These insights fueled my determination to infuse more social elements into the design to ensure that Vegan Social App can stand out in the market.
After in-depth communication with users and repeated polishing, I added rich social functions to the design. In addition to the basic personal profile and chat functions, I also provide users with special functions such as creating vegetarian groups, sharing vegetarian life posts, and participating in online vegetarian activities. Through these innovative designs, I have successfully created a unique platform design that integrates social, communication and sharing. I am honored to be able to create a rewarding and meaningful community for vegan lovers to find support and encouragement to persevere in their vegan life.
Final Design
The design journey of Vegan Social App was a creative process full of challenges and fun. By solving the difficult problem of finding competitors, I learned to maintain a keen market insight in innovation and understand the importance of user needs. This project is not just a design work, but also a dream that I hope can help the community and share value.
Final Design Details
